Default landing channel is a screen that appears when the Set-top box is turned on. Slide ads can be played on this screen. The ad will appear throughout the day for a duration of 7 secs whenever someone switches on the Set Top Box. Exclusivity- One can either choose options of advertising their brand exclusively by choosing the exclusive option or advertise with other brands choosing the non-exclusive option. If you chose the non-exclusive option, your ad will appear in a loop along with 3-5 other brands. Click on 'View Detailed Option' to choose the number of days, regions targeted and the exclusivity.