Advertising in Business World Magazine
About Advertising in Business World Magazine
BW, Businessworld is one of the oldest as well as most respected business publications in the country. The magazine was born in 1981 and over the past three decades, it has become known for its rigorously reported and deeply analysed reports and articles on the economy, banking, finance, industries, corporate houses and entrepreneurs. It has become an essential decision making tool for leaders both in the government as well as in corporate houses.
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Business World Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 1,64,000 Per Insert |
Half Page | ₹ 90,000 Per Insert |
Cover Page | ₹ 2,80,500 Per Insert |
Gate Fold | ₹ 4,25,000 Per Insert |
Media in 60 words
BW, Businessworld is one of the oldest as well as most respected business publications in the country. The magazine was born in 1981 and over the past three decades, it has become known for its rigorously reported and deeply analysed reports and articles on the economy, banking, finance, industries, corporate houses and entrepreneurs. It has become an essential decision making tool for leaders both in the government as well as in corporate houses.
Reach
No Data Available.
Other Media Facts
No Data Available.
Performance Data
No Data Available.
Past Advertisers
Business World Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:
Past Advertisers
| Client Name | Category |
| Omron | Electronics |
| LIC | Insurance |
| SYSKA LED | Lighting |
| Airtel | Telecommunication |
| Micromax | Mobile |
View Media Live
To view Business World magazine online, please click on the link provided below:
Link to Business World Magazine E-Copy
Artwork Related
Please visit the Media Option & Pricing Tab and then click on Step for the Ad type to see the dimension.
Execution Details
- Add the media to the bag by clicking "Add to Plan"
- In the bag, use the filters to customize your requirement and click "Save to the Dashboard"
- In the Dashboard select dates and click "Submit for Approval"
- Once approved upload the artwork and make the payment
Execution Proof
Post-release of your ad in India Today Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in India Today magazine's respective edition to be shared via email.
Other Information
Business World Advertising Rates 2022
The Media Ant is committed to getting the most accurate data for the users. Hence, we ensure the advertising rates are updated frequently. Business World Advertising is one of the most popular Magazine Advertising options hence advertisers need to know Business World Advertising Rates 2022. You can find the updated Business World Advertising Rates 2022 under the tab “Media Options & Pricing” To know the last updated date for Business World Media Kit 2022, please check the blue tick beside Business World Advertising Rates under the Media Options tab.
Top 5 Business Advertising Sectors between Jan-March 2022
Other Information
| S. No. | Category |
| 1 | Automobile |
| 2 | Travel |
| 3 | Lifestyle |
| 4 | Education |
| 5 | Electronics |
Other Information
Readership Profile
41% of Businessworld's readers fall under the Socio Economic Class A (SEC A)
30% of Businessworld's readers have a Monthly Household Income of Rs. 250,000 and above
55% of Businessworld's readers fall under the age group of 30+ years of age
95% of Businessworld's readers spend on high end luxury products
25% of Businessworld's readers have premium club memberships
94% of Businessworld's readers spend on fine dining
Other Magazines abailable
In addition to Business World magazine advertising, one can explore more similar options and they are provided below.
1. Similar Magazines in Business Category
2. Click here to view other magazines in Business Category.
Digital Media
Click here to view advertising options on Business World website.
FAQs
How do I know my ad has been placed?
Once the advertisement is printed in Business World Magazine, copies of Business World Magazine are sent to the client within one working week.
When do I get the Hard copy of Business World Magazine?
With in 10-12 days of publishing Business World Magazine you will likely to get the Hard Copy on request.
Why Advertise In Business World Magazine?
Business World Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Business World Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Business World advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of Business World Magazine Advertising
Message Impact
Full-page Business World Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of Business World Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Business World Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of Business World Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Business World for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Business World Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which Business World Magazine Deliver Engagement
- The strong positive brand values of the Business World Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in Business World Magazine.
- Readers take action as a result of seeing advertising in Business World Magazine.
- Targeting with precision and without wastage is a key strength of Business World Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in Business World Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- Business World Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
