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Banner on Zomato

Zomato
Popular
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Used For

Impact

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Ad Type

Image

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Lead Time (in days)

3

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Span

1 day

Zomato's banner ads will be strategically placed to capture attention as users scroll through the platform. These rectangular image ads will maximize visibility, offering Zomato an effective opportunity to engage its audience with dynamic, eye-catching content for enhanced interaction.

Rack Rate

₹ 1.815 / Per Order

party-popper

TMA Offer

Login To View

Min Billing

₹ 5,00,000

Min Billing

₹ 5,00,000

Execution Details

Creative Spec: image

Unit

px

Format

jpg

Other artwork related details

Note: In-depth artwork details may be missing but can be provided upon request and after campaign approval.

ADDITIONAL INSTRUCTIONS

Campaign Guidlines

Click here

SOP

Proof Of Execution

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

First Proof Of Execution(In Days)

1

Proof Of Execution Frequency

At the end of the campaign only

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The Media Ant

Zomato Banner Ads

Zomato Banner ads are a highly effective way to promote your brand across various digital media platforms. These visually engaging ads can greatly enhance your online visibility, helping you reach a wider audience. Below, we cover all the essential aspects of banner ads, including their costs and templates that work best for platforms like Zomato.

Zomato Banner Advertisement Cost

The cost of running Zomato banner ads varies based on several key factors:

  • Platform: Different digital platforms have varying costs. For example, Instagram generally has higher costs due to its large user base and high engagement levels. Platforms like Hotstar may have more flexible pricing, especially during live events like sports or entertainment shows.

  • Ad Format: The type of ad you choose (static, animated, or interactive) can affect the cost. Interactive or video-based ads typically cost more than standard image-based banner ads, as they offer higher engagement rates.

  • Audience Targeting: Advanced targeting options (like demographics, interests, behaviors, and location) help you reach a specific audience, but more precise targeting usually leads to higher costs.

  • Ad Placement: Premium placements, such as the top of a page or during high-traffic moments (e.g., live streaming of a popular event), can increase costs.

  • Campaign Duration: Longer campaigns tend to be more expensive overall, but they often provide better long-term exposure and engagement.

  • Bidding Strategy: On many platforms, you can choose between cost-per-click (CPC) or cost-per-thousand-impressions (CPM) pricing models. CPC charges you for each click on your banner, while CPM charges for every thousand impressions your ad receives.

By carefully selecting the right platform, targeting options, and ad format, businesses can effectively manage banner advertisement costs on Zomato while achieving strong visibility and engagement.

Zomato  Banner Advertisement Rates

Zomato Banner Advertisement Rates typically range from ₹100 to ₹3,000 per 1,000 impressions (CPM) or ₹5 to ₹50 per click (CPC), depending on factors such as platform type, audience targeting, and ad format. For instance, social media platforms like Instagram may charge higher rates due to their extensive reach and engagement, while display ads on websites might offer more competitive pricing. Understanding these rates is crucial for businesses aiming to optimize their advertising budget effectively.