Banner on Times of India

Times of India
Popular
Times of India - Banner Advertising - Option 1
Times of India - Banner Advertising - Option 2
Times of India - Banner Advertising - Option 3
Times of India - Banner Advertising - Option 4
Standard Banner
Small Leaderboard Banner
Medium Rectangle Banner
Times of India - Banner Advertising - Option 5
Sample Creative
Sample Creative
Bottom Overlay
Tower Expando
Page Push Down
Page Push Down 2
Times of India - Banner Advertising - Option 1
sideBorder
Used For

Impact

sideBorder
Ad Type

Image

sideBorder
Lead Time (in days)

3

sideBorder
Span

1 day

Banners Ads are rectangular image ads displayed along with the content on the platform. For Times of India advertisers can display their ads through different Banner Ads including Interstitial Banner, Standard Banner, and Rich Media Banner on multiple platforms including Website, Mobile Site, and Apps. Advertisers can display their ads through 5 types of Standard Banners like Medium Rectangle, Leaderboard, Mobile Leaderboard, Mobile Banner, and Bottom Overlay Banners, and it will be running across the website. There are 4 types of Rich Media Banner including Medium rectangle expando Banners, Tower expando Banner, Skinner Banners, and Page Push Down Banner and all Rich Media Banner will be running on the Homepage as well as across the site. Interstitial Banner will be displayed as a pop-up ad when we open the Homepage. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Rack Rate

₹ 0.085 / Per Impression

party-popper

TMA Offer

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Min Billing

₹ 11,000

Min Billing

₹ 11,000

Execution Details

CREATIVE SPEC: image

Unit

px

Format

.JPG

Resolution

300

Detailed Dimension

Click here to view

ADDITIONAL INSTRUCTIONS

Restrictions

#Max File Size 150 kb #Background must be a solid color/image and not transparent # ClickTag and Replay button will be embed on creative

Estimated CTR

0.1%-0.2%

Campaign Guidlines

Click here

SOP

Proof Of Execution

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

First Proof Of Execution(In Days)

1

Proof Of Execution Frequency

At the end of the campaign only

Times of India Banner Ads

Times of India Banner ads are a highly effective way to promote your brand across various digital media platforms. These visually engaging ads can greatly enhance your online visibility, helping you reach a wider audience. Below, we cover all the essential aspects of banner ads, including their costs and templates that work best for platforms like Times of India.

Times of India Banner Advertisement Cost

The cost of running Times of India banner ads varies based on several key factors:

  • Platform: Different digital platforms have varying costs. For example, Instagram generally has higher costs due to its large user base and high engagement levels. Platforms like Hotstar may have more flexible pricing, especially during live events like sports or entertainment shows.

  • Ad Format: The type of ad you choose (static, animated, or interactive) can affect the cost. Interactive or video-based ads typically cost more than standard image-based banner ads, as they offer higher engagement rates.

  • Audience Targeting: Advanced targeting options (like demographics, interests, behaviors, and location) help you reach a specific audience, but more precise targeting usually leads to higher costs.

  • Ad Placement: Premium placements, such as the top of a page or during high-traffic moments (e.g., live streaming of a popular event), can increase costs.

  • Campaign Duration: Longer campaigns tend to be more expensive overall, but they often provide better long-term exposure and engagement.

  • Bidding Strategy: On many platforms, you can choose between cost-per-click (CPC) or cost-per-thousand-impressions (CPM) pricing models. CPC charges you for each click on your banner, while CPM charges for every thousand impressions your ad receives.

By carefully selecting the right platform, targeting options, and ad format, businesses can effectively manage banner advertisement costs on Times of India while achieving strong visibility and engagement.

Times of India  Banner Advertisement Rates

Times of India Banner Advertisement Rates typically range from ₹100 to ₹3,000 per 1,000 impressions (CPM) or ₹5 to ₹50 per click (CPC), depending on factors such as platform type, audience targeting, and ad format. For instance, social media platforms like Instagram may charge higher rates due to their extensive reach and engagement, while display ads on websites might offer more competitive pricing. Understanding these rates is crucial for businesses aiming to optimize their advertising budget effectively.